Nothing illustrates the ease by which we can get distracted than this part of a conversation between my own daughters. We were driving in the car when my 9 year old, blond, daughter started instructing her 6 year old sister on ways to make progress in life. I swear this is how the conversation went. “You have to concentrate and focus on what you are doing. You won’t get it right if you don’t … ooohh!! Look!! A pink truck!!”
My attention was as easily distracted when I started my business. Firstly I started a new business in a different province, coming straight out of a divorce, while also trying to restart my own training career which I had put on hold for a few years for my second child. And then my mom, who was running the business, had her heart attacks and ended up in hospital for months. My emotions were all over the place, I was travelling back and forth between two provinces. I arrived in KZN for business to hear that my daughter needed emergency, although minor surgery back home. When I was in one place I was thinking of the other and when I worked on one business I thought of the other.
But my concern since I started networking is the number of women I meet who attempt to run more than one business at a time. A phrase I came across to describe the phenomenon is ‘patchwork professionals’. These are people who have a profession or business, but still feel the need to add something else to the mix.
I could attempt to justify my position by saying that it was not my intention to get involved in the business and had my mom not got ill, then things might have been different, but I did say I would be attempt to be honest in this blog so I must confess that even while all the rest was going on, I bought another business!! It was an online regional advertising and event guide. Sigh! I did learn a great deal from that experience, but gosh the school fees were high.
Why do some people attempt to get involved in too many things, too many businesses, too many projects? I am sure there are different answers, and I would love you to share some ideas in the comment section. And if you are bold enough, let me know if you think that sometimes we add on a project or two to justify our own failure. “I couldn’t help not getting that done on time. I did my best. But I am so busy!” And yet we subconsciously got ourselves busy to provide an excuse when we needed it. Just an idea. I think I have done it sometimes.
This blog is an exploration of the lessons I learned when my business failed. Please feel free to share your thoughts and ideas, as well as your own experiences. It will eventually be published as a book – hopefully as a warning to new entrepreneurs to avoid some of these mistakes. Please see the first few posts as an introduction.







